Category Archive for "Blog Post"

Adapting to A Post COVID-19 World: Survival & Revival

The COVID-19 outbreak has led to a brutal disruption in the retail world. Amidst the pandemic, thousands of stores closed under strict lockdown measures, and as consumers reduced shopping for nonessential items, foot traffic in physical stores disappeared almost overnight….

supermarket Queue

Occupancy Accuracy & Why It’s Critical

May 22, 2020
amalmoursi

For a long time, occupancy was considered the missing metric in retail analytics. Retailers were missing out on a significant opportunity that has the potential to help them better understand how customers use their stores and how they could optimize…

Real-time Occupancy for Shopping Malls: Why It Matters?

With Retailers and shopping malls grappling to come to terms with the impact of the COVID-19 crisis, businesses everywhere face a future that is both uncertain and unpredictable. For many companies, the next six months will have only one goal:…

How Real-time Occupancy Helps You Keep Your Customers Safe

As governments worldwide work to implement safety measures in the battle against COVID-19, physical distancing has come into play, to become an integral part in preventing the spread of COVID-19. The current pandemic outbreak has, without doubt, accelerated the transformation…

How Technology Transformed the Vendor/Customer Relationship

In the past, the relationship between vendors and their customers was formed through personal interaction. The more time the customers spent in the store, the more the vendor understood their shopping preferences and behaviors. After some time, vendors could predict…

Adopting E-Commerce Analytics for Physical Retail Stores

One significant advantage that e-commerce websites have over brick-and-mortar retail stores is access to customer data. Every decision that online stores make and every strategy they implement is data-driven. From marketing/promotions to inventory management and customer service delivery, analytics are...

How to Improve Customer Experience With Sensor-Based Technology

February 27, 2020
martinhildgen

According to a study by Walker, customer experience will overtake product superiority and price as the key differentiator between brands in 2020. As the year progresses, more customers will prioritize exceptional buying experiences over other considerations. Another study, this time…

Secrets to Success: How Retailers Can Improve Customer Shopping Experience

February 19, 2020
martinhildgen

Over the past few years, competition among retailers has gotten significantly tougher. Online platforms have joined brick-and-mortar stores, and millions of businesses now populate the retail sector. All these businesses are vying for the attention of a customer base that…

Customer Counting: How To Analyze Retail Store Traffic

Retail stores receive millions of visitors every year. The primary objective of a store is to attract visitors and make sales. However, this constant stream of traffic can be leveraged to create an alternate source of value for retailers. You…

Do You Know How People Counting Systems Work?

January 28, 2020
martinhildgen

If you run a business, then you’ve undoubtedly heard about people counting systems. It’s a system that connects people counter sensors to a people counter software, making it possible for brick-and-mortar businesses to keep an accurate count of visitors. But…

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