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Category Archive for "Business Intelligence Platform"
The Top 6 Technologies for Brick & Mortar Success in 2021
As we bid farewell to 2020, we reflect on the challenges and lessons this year has brought. The coronavirus pandemic has dramatically impacted people’s lives across the globe, challenging businesses in all industries, including retail. As retailers and brands look…
5 Ways Retailers Can Optimize Customer Journey & Boost Conversions
Customer journey analytics refers to the metrics that track the customer’s buying process within a retail store. From the moment before a potential customer enters a retail location to the moment they walk out of it, they interact with different…
How Industries Use People Counting Systems to Optimize Their Businesses
The COVID-19 pandemic has accelerated the need for people counting systems globally. The overall people counting market is expected to grow from USD 818 million in 2020 to USD 1,333 million by 2025. The main factors driving the growth of…
5 Key Benefits of Using Traffic Counters for Staff Scheduling
One central aspect of making any business successful is staff scheduling. While it may seem complicated to plan several employees’ work hours across different shifts, finding the right tools and technologies for efficient employee scheduling is crucial. It can be…
Adopting E-Commerce Analytics for Physical Retail Stores
One significant advantage that e-commerce websites have over brick-and-mortar retail stores is access to customer data. Every decision that online stores make and every strategy they implement is data-driven. From marketing/promotions to inventory management and customer service delivery, analytics are...
Business Intelligence Platform: New Features
Interactive Onboarding A self-service dashboard training is implemented for users to have a better understanding of each parameter. Only available in the demo account, for now, it will be accessible on each user account in a future update. WiFi…
V-Count’s Campaign Manager: Track and Maximize Your Marketing Initiatives
Consider this: 3 brands offer products of similar quality, all their stores are well-managed, and there is a high level of customer service delivery across-the-board. What separates brand A from brands B and C? Easy, it’s marketing. Marketing is one…
How Staff Optimization Improves Sales and Customer Satisfaction
For retail stores, labor costs—i.e., employee salaries and benefits—typically eat up a sizable chunk of annual profits. This further emphasizes how important it is for managers to make the most of the staff they have on payroll. When workers and…
Retail Management Software: Giving Retailers What They Need
Some years ago, a survey was conducted at the National Retail Federation’s Big Show. Managers of brick-and-mortar retail stores were asked which parts of their store operations they wished they could improve. Their answers ranged from being able to predict…
Increase Sales by Optimizing Staff Scheduling
Given the highly competitive nature of retail, it is becoming increasingly important for businesses in the sector to optimize their operations. The biggest names in the sector are already using traffic data to improve their operations; from marketing and advertisements…
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