Category Archive for "People Counting"

5 Interesting Things You Didn’t Know About Door Counters and People Counting Technology

October 18, 2019
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Door counters and people counting technology enable businesses to track visitor traffic in their physical locations. Devices are placed at entrances and passageways, and they count the number of people that enter or leave the space. People counting technology has…

How Customer Counting Systems Help Retailers

August 27, 2019
martinhildgen

As more retail stores are turning to tech-based tools to improve their operations, it is important to ask some questions. How does it all come together? How do digital door counters go from measuring traffic to impacting sales? Customer counting…

Conversion Rate Optimization: Mitigating the Effect of Reduced Traffic on Retail Stores

Fewer people are visiting brick-and-mortar stores as the e-commerce revolution rages on. People are finding it easier to shop from their homes and this trend has an adverse effect on retail stores’ visitor count. In response to reduced store traffic,…

5 Ways People Counting Technologies Can Transform Hotel Management

June 21, 2019
martinhildgen

To stay competitive, an increasing number of businesses are starting to adopt digital tools and new technologies. In sectors like the hospitality industry, where success is measured by the number of people that come through the doors, people counting solutions…

7 Benefits of People Counting Technology for Casinos

June 12, 2019
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The casino industry in the United States saw revenues in excess of $40 billion in 2017 alone. During the course of that year, as many as 39 million people visited Las Vegas, regarded as the casino capital of the world….

Essential Factors to Consider When Choosing a People Counting System

April 11, 2019
martinhildgen

Much has been said about how effective people counting systems are to retail stores, shopping malls, airports, event centers, libraries, and other physical locations where it’s important to measure the number of visitors accurately. In addition to their primary purpose—counting…

5 Ways to Improve Customer Experience and Increase Conversion Rates

January 31, 2019
martinhildgen

All big businesses know that getting people to visit your store is only the first step in the selling process. The most difficult part is converting these visitors into customers; not just one-time customers, but regulars. Statistics have shown that…

Queue Management and How It Improves Airport Operations

October 23, 2018
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Airports are notorious for their queues and in order to avoid the extended wait times, people often leave their home hours in advance of their flights. Many others have stopped flying through specific airports just because of the never-ending congestion….

5 Ways Banks Stand to Benefit from People Counting Technology

October 17, 2018
martinhildgen

Over the past few years, people counting technology and visitor analytics have been helping businesses improve their marketing approach. They are also very effective for staff management and customer engagement optimization. Given the highly competitive nature of the financial sector,…

5 Ways Shopping Malls benefit from using Visitor Analytics Technology

September 7, 2018
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In response to the newly emerging retail scene, the traditional shopping mall has seen a decline in revenue generation. The digital age is upon us, and consumers are repeatedly opting to fulfill their shopping needs through online stores, as opposed…

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