Category Archive for "People Tracking"

Back to School: How to Leverage People Tracking Tech to Ensure Safety

The Covid-19 outbreak has been declared a public health emergency as the virus spread to most countries and territories around the world. While COVID-19 continues to spread, communities must take action to prevent any further spread, reduce the impact of…

How Airports Are Strategizing Operations With Smart Solutions

The Coronavirus pandemic has had a dramatic effect on all industries around the world. The impact of COVID-19 has been especially hard on the airport sector as the rapid global spread lead many countries to close down their airports and…

Online to Offline Conversions and How to Track Them

People spend up to 5 hours on their connected devices every day and many of their decisions are based on their time spent online. Yet, these decisions not only have consequences offline, but they are also carried over to the…

How People Counting Can Help Football Stadiums Run Fun, Safe, and Functional Events

Football addicts from around the world enjoyed the World Cup 2018 in full force. Millions of them have been lucky enough to get tickets and watch the games right from the central event location. It’s hard to tell the exact…

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How Design of Your Store Can Help You Maximize Your Profits

Is the only question that a retailer should be interested in “what merchandise customers are buying”? Turns out, it is not. Smartest retailers of today’s digital world started asking other important questions: How do people shop? How can I get…

How to Prevent Customers Leaving Your Store Empty Handed and Increase Your Profitability

Have you ever noticed stores in your neighbourhood that are always crowded, close down because of low profitability? Drawing traffic to your store is absolutely critical for the success of your business. However, real scalable success occurs when the visitor…

Why Business Intelligence Is Vital for People Counting Systems?

Access to valuable data such as data provided by people counting systems is undoubtedly priceless for every business, but it can as well be futile if this data is not reported and analyzed carefully. In order to have a positive…

Why Benchmarking Fitting Room Data is Important for Retail Industry

Did you know that your fitting rooms are worth 25% in terms of your conversion rate? As a retailer, it is your choice to keep it at that rate or even increase it by connecting with your customers in terms…

Top 4 Fundamental Metrics to Measure Retail Performance

Expanding a retail business can be a bit tricky. Your growth plan should be based on opening more physical stores in different locations and attracting an increasing amount of footfall day-by-day. Business owners tend to look at complex financials and…


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