Category Archive for "Retail Analytics"

retail foot traffic

The Best Retail Analytics Technologies to Analyze Foot Traffic in 2022

December 10, 2021
As we bid farewell to 2021, we reflect on the challenges and lessons this year has brought. The coronavirus pandemic has dramatically impacted people’s lives across the globe, challenging businesses in all industries, including retail. As retailers and brands look...
retail conversion rate

How to Measure and Improve Retail Conversion Rate

November 26, 2021
We always hear the term conversion rate and the importance of conversion rate optimization, but what is conversion rate in retail, why is it important, and how can you measure and improve it? What is conversion rate in retail stores?...
woman shopping physical store

6 Reasons Why Physical Stores Are Still Essential for Retail

During the Covid-19 pandemic, e-commerce became an essential channel for retailers. Even though retail spending generally decreased, online sales grew over the previous year. However, this doesn’t take away from the fact that e-commerce still only represents a small percentage...

Consumer-Centered Retailing Beyond The Pandemic: Why It Matters

COVID-19 altered the way customers shop, and the way retailers do business now and in the future. Retailers are responding to changing consumer behavior and demand with more urgency in the wake of COVID-19. From operations and staffing to marketing…

Retail Readiness: 5 Tips for COVID-19 In-Store Safety

The COVID-19 outbreak forced temporary shutdowns or reduced operations for many brick-and-mortar retail stores. When government restrictions eased, retailers reopened stores with new measures to inform and protect their shoppers. It continues to be crucial for retailers to take precautions…

Social Distancing in Time for Christmas Demand – Can Technology Help?

As non-essential shops ease on lockdowns and reopen in time for the festive season, social distancing and long queues may cause issues for retailers. With V-Count’s people counting solutions and advanced technologies, retailers can gear up for the imminent Christmas…

Why Building An Omnichannel Retail Strategy Is Essential For Your Brand

The COVID-19 pandemic has changed retail in a way that has brought to light just how important having an omnichannel strategy is for a retail business. Retail businesses, in particular, should consider raising their awareness of the changes to consumer…

AI in Retail: How Artificial Intelligence is transforming the Retail Industry

The digital transformation of the retail industry has been ongoing for some years. Thanks to high-level data and visitor analytics systems, companies are making well-informed and data-driven business decisions that help increase sales, marketing efficiency, and revenue across each branch....

Adapting to A Post COVID-19 World: Survival & Revival

The COVID-19 outbreak has led to a brutal disruption in the retail world. Amidst the pandemic, thousands of stores closed under strict lockdown measures, and as consumers reduced shopping for nonessential items, foot traffic in physical stores disappeared almost overnight….

Learn More About the World’s Leading Retail Analytics Software Company

May 1, 2019

For a few years after the emergence of e-commerce stores, brick-and-mortar retailers struggled to keep up with the changing landscape. They were losing millions of customers to these online stores and they could not keep up. Some of the biggest…