Category Archive for "Retail Analytics"

woman shopping physical store

6 Reasons Why Physical Stores Are Still Essential for Retail

During the Covid-19 pandemic, e-commerce became an essential channel for retailers. Even though retail spending generally decreased, online sales grew over the previous year. However, this doesn’t take away from the fact that e-commerce still only represents a small percentage...

5 Reasons to Use a People Counter for Your Business

People counter sensors and data analytics platforms provide a wealth of information that can improve various aspects of your business. Understanding footfall visitor traffic in your retail stores or business venues is an important indicator that allows you to identify...

Consumer-Centered Retailing Beyond The Pandemic: Why It Matters

COVID-19 altered the way customers shop, and the way retailers do business now and in the future. Retailers are responding to changing consumer behavior and demand with more urgency in the wake of COVID-19. From operations and staffing to marketing…

Retail Readiness: 5 Tips for COVID-19 In-Store Safety

The COVID-19 outbreak forced temporary shutdowns or reduced operations for many brick-and-mortar retail stores. When government restrictions eased, retailers reopened stores with new measures to inform and protect their shoppers. It continues to be crucial for retailers to take precautions…

Why Implement a Queue Management System for Retail

It is a known fact that consumers hate standing in line at the store. Long queues scare away customers, and anyone who has ever shopped knows this. After all, how likely are you to wait in a line that stretches…

The Top 6 Technologies for Brick & Mortar Success in 2021

As we bid farewell to 2020, we reflect on the challenges and lessons this year has brought. The coronavirus pandemic has dramatically impacted people’s lives across the globe, challenging businesses in all industries, including retail. As retailers and brands look…

Social Distancing in Time for Christmas Demand – Can Technology Help?

As non-essential shops ease on lockdowns and reopen in time for the festive season, social distancing and long queues may cause issues for retailers. With V-Count’s people counting solutions and advanced technologies, retailers can gear up for the imminent Christmas…

How to Position Your Retail Brand for Success in the 2020 Holiday Season

As we look forward to the holiday season, we can expect a change in holiday shopping habits. Holiday shopping will happen regardless of the pandemic situation, and people will still want to celebrate and buy gifts. After more than seven…

Why Building An Omnichannel Retail Strategy Is Essential For Your Brand

The COVID-19 pandemic has changed retail in a way that has brought to light just how important having an omnichannel strategy is for a retail business. Retail businesses, in particular, should consider raising their awareness of the changes to consumer…

AI in Retail: How Artificial Intelligence is transforming the Retail Industry

The digital transformation of the retail industry has been ongoing for some years. Thanks to high-level data and visitor analytics systems, companies are making well-informed and data-driven business decisions that help increase sales, marketing efficiency, and revenue across each branch....

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