People Counters: The Casino Business

Due to economical challenges, casinos and the gaming industry worldwide have been seeing a slump in performance and revenue during recent years. In order to counteract this phenomenon, casinos need to increase internal effectivity to manage sustainable growth. Understanding the…

How to leverage in-store performance to compete with digital retailers

In e-commerce, the process to track the consumer footprints are fairly straightforward as every touchpoint is traceable. Take a step back into the traditional brick and mortar store, more anonymity remains with the browsing and purchase behavior. Interaction with merchandise…

6 Game Changing Rules That Defines The Future Of Retail

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 The retail market has always been defined as one of the most dynamic industries. This fast paced environment is going through a perspective change driven by digitalization which has altered how the consumers react with brands. Innovations such as people…

V-Count Attends Retail Business Technology Expo 2017 In London

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V-Count will attend and exhibit its whole solutions portfolio at the biggest annual event for retail and hospitality in Europe, Retail Business Technology Expo 2017, between the dates of May 7 and 8.   RBTE is a must visit event…

Could your people counter be the building block of your business in festive seasons?

  It comes as no surprise that retailers generate approximately 25% of their annual revenue in holiday seasons. Even though November and December are the months when they put the cherry on top, festive days are spread throughout the year….

Past, present and future of people counting solutions and how retailers benefit from them

It is imperative to study the evolution of in-store analytics to understand where it is headed and be prepared for what is yet to come. Retailers have come a long way in tracking their visitors’ behavior and interpreting what it…

How People Counter Devices Benefit Fitting Room Experience for Retailers

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Did you know those tiny rooms in the back of the stores are actually the key areas of the purchasing process?   As a store manager, when you analyze your store’s and fitting rooms’ traffic, it seems to be pretty…

Why Benchmarking Fitting Room Data is Important for Retail Industry

Did you know that your fitting rooms are worth 25% in terms of your conversion rate? As a retailer, it is your choice to keep it at that rate or even increase it by connecting with your customers in terms…

Top 4 Fundamental Metrics to Measure Retail Performance

Expanding a retail business can be a bit tricky. Your growth plan should be based on opening more physical stores in different locations and attracting an increasing amount of footfall day-by-day. Business owners tend to look at complex financials and…

Improve Retail Performance with Analytical Cloud Data

Sales floor has always been one of the key indicators of retail success and it stayed the same over the years.  Some stores might have higher traffic numbers, but when these figures are analyzed, it is found out that the…