Posts Tagged "Analytics"

4 Benefits of Using a Business Analytics Platform for Physical Locations

Businesses leverage various technological solutions to analyze different aspects of their operations in physical locations. For example, People counting sensors help businesses measure the number of customers that visit their physical stores or offices every day. Zone Analytics data show...

Return On Retail Marketing Investment

January 20, 2016
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Marketing effectiveness should be measured both in online and offline platforms. Today, a majority of consumers use different channels to be more informed about the products they want or need. This cross-checking process is invaluable for the modern consumer. They…


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