People Counting

Optimize your traffic, staff and marketing strategies to increase conversion rates and profits with actionable data.

Every business with a physical space should count customer traffic in order to see the bigger picture of what is going on in their business. Whether you are a shopping center, retail chain, museum, library, sporting venue, bank, restaurant or other… People Counting data will help you make well informed decisions about your business.

Benchmarking businesses, figuring out the conversion rate for each spot to see the real performance, efficiently allocating your staff according to hourly visitor traffic will create value in terms of revenue, profit and  efficiency.

Our most recent V-Count 3D Alpha+ provides minimum 98% counting accuracy rate with its, stereo vision technology, the highest technology available in the people counting market right now. It could be said that it is the most accurate and reliable way to measure people’s footfall activity in and out of a physical space.

The unit’s bi-directional feature can count entering and exiting people at the same time, and reports these numbers separately. Moreover, by subtracting exiting from entering count, you can have an idea of when locations are most occupied, along with peak hours for visitor traffic.

V-Count 3D Alpha+ has Wi-Fi technology embedded within the unit. In addition to calculating people count, it provides Wi-Fi tracking data including draw-in rate.

V-Count 3D Alpha+ is designed for retailers, entertainment venues, mall operators, healthcare facilities and others who want to understand how people enter, move through and exit physical spaces. The unit can provide a wide range of traffic, queue, and other behavioral metrics. This provides you with additional information about your customers and their shopping behavior. It is now possible to get all this data in one device with its combined technology.

V-Count 3D+ Alpha Device Specifications.

Device Dimensions (Rectangular Cover): 8.86 x 2.76 x 1.57 In
Packing Dimensions 10.1 x 8.82 x 3.58 In
Device Weight 13.5 oz
Package Weight 49.5 oz
Lens Options Min. Height 9.19 ft, Max Height 29.5 ft
POE IEEE802.3af (48 V DC) 15.4W per port
Interface HTTP/HTTPS
Operating System Linux Based V-Count OS
Time NTP, Adjustable Timezone, Automatic Daylight Saving Adjustments
Ethernet Connection Yes
Data Storage 20 Years offline storage with auto synchronization
User Levels 3 Levels: Admin, Standard, Guest User
Cabling Cat5 – Cat6
Operating Environmental Specs Temperature: 32 °F to 104 °F, Humidity: 10% to 90%
Storage Environmental Specs Temperature: -40 °F to 178 °F, Humidity: 10% to 95%
Accuracy 98%
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Benefits of People Counting:

People CounterReal Time People Counting

Count the number of people entering, exiting and passing by your stores with 98% accuracy, in real time.

People CounterConversion Rate

Calculate the conversion rates of each store by knowing how many of your customers generate your sales.

People CountingBenchmark

Benchmark high-performing stores and optimize your lowest performing stores to reach their performance.

People CountingPeak Hours

Discover your power hours in which your stores generate most traffic, and have biggest sale opportunities.

People CounterStaff Optimization

Optimize staff operation in accordance to the number of visitors and their needs within your stores during power hours.

People CountingGroup Counting

Purify your conversion rate by consolidating groups of visitors, families and couples as 1 potential buyer.

Why Use People Counting in Different Industries

People Counting In Retail

Retail stores are dynamic environments with ever-changing customer behavior so people counting is vital for retailers for them to know the exact number of visitors, the exact number of visitors that turned into buyers and their optimal number of staff to customer ratio to maximize customer satisfaction.

people counting in retail
people counting

People Counting In Libraries & Museums

Libraries and museums rely on government funding, In order to receive the necessary amount of grants, they need to be able to accurately judge their footfall. With people counting data, they will be able to know how many people visit the premises. Hence, they can receive their government grants accordingly.

People Counting In Airports

Airports are one of the busiest and most dynamic places in the world.The most important aspect for airports is to allocate staff accordingly, so people counting information is crucial for them to know exactly how many people come in and out and also at the security check lines.

people counting
people counting

People Counting In Supermarkets

A supermarket’s goal is to turn all visitors into frequent buyers. With people counting data, supermarkets will know how many visitors they get and how many they converted into buyers. People counting information also helps with staff allocation to maximize customer satisfaction.

People Counting In Shopping Malls

Shopping Malls draw lots of visitor traffic; not only because of shopping opportunities, but also for entertainment value. With people counting, you will be able to see which areas are most crowded and attractive, thus, shape your marketing attractions and planning accordingly.

people counting
people counting

People Counting In Events & Exhibitions

Events and expos are important grounds to make lasting impressions and present their products and services. With people counting, sponsors and owners know the exact number of visitors, peak hours and staff allocation accordingly with the number of visitors.