Nano Prime

Uncover Your Store's Hottest Zones​

Gain actionable insights into the hottest spots of your store and make data-driven decisions for store layout. Perform A/B tests for product placement, optimize your prices and marketing strategies, and more with Nano Prime

V-Count Nano Prime people counting sensor with zone analytics

Nano Prime Solutions

Accurate Heatmaps. Optimized Product Placement.

The heatmap data generated by Nano Prime sensor is the projection of the total dwell times of customers on your store layout. The heatmap represents areas within the store that receive the most and least customer traffic.

By analyzing these heatmaps, business owners can gain insights into customer behavior and make data-driven decisions regarding the store layout, product placement, price optimization, and marketing strategies.

Nano Prime features a high base resolution and a unique grid system. This allows you to zoom in and analyze even the smallest sections and see the attraction levels for each grid of your store. Nano Prime can even record the attraction duration for a specific product or item.

Privacy-Focused, GDPR-Ready Analytics

With our proprietary AI on CHIP technology, data is processed on-device, transmitting only non-identifiable insights.

We prioritize privacy and our technology helps us comply with GDPR standards approved by leading European institutions.

Unlike sensors that require a battery, Nano Prime offers a battery-free solution. Thus, it prevents problems such as replacing the battery after it runs out, data interruption, and instead of manually obtaining the data, it prevents data loss by automatically uploading it.

Battery-free PoE powered Nano Prime sensor installation diagram

Identify Best Performing Zones.

Zone Analytics allows retailers to improve their marketing activities, in-store operations, and overall customer experience. Through Nano Prime, you can discover which zones and products attract the most customers and use this information to increase customer engagement, satisfaction, and happiness.

A single Nano Prime sensor can cover 120 square meters from a height of 4,5 meters. This means fewer sensors are needed to measure store zones, decreasing your hardware costs.

Deep Dive into Zone Footfall Traffic

Assume that your store is a website and each department or zone is a web page. Counting the total traffic on your website is good, but measuring the traffic of each zone separately is even better and more insightful. Nano Prime lets you count and analyze visitor traffic in each store department, showing you which zones perform best.

Increase Dwell Times, Increase Sales.

Nano Prime sensors can monitor specific zones, collect data, turn it into meaningful and actionable insights, and show how much time customers spend in specific zones. You can use this data to improve your poorly performing zones and create new data-driven marketing campaigns or discounts.

Discover Most and Least Popular Paths

Visitor Flow data generated by the Nano Prime sensor is similar to website behavior flow on Google Analytics. Web users land on a page and then navigate to other pages. Similarly, visitors also navigate through other zones after entering your store. Visitor Flow provides you with the most and the least popular paths in your zones. Understanding and managing visitor flow is important for retailers as it can positively impact customer experience, sales, and store operations.

Heatmap Retail Hp 01 01

Nano Prime

Discover the Power of Zone Analytics

Leverage heatmaps and visitor flow data generated by Nano Prime’s fisheye sensor. Optimize your store layout, product placement, and pricing with accurate visitor data.

Specifications of Nano Prime

V-Count Nano Prime compact people counting sensor product photo

API Integrations

Boost your productivity with seamless API integrations across your existing apps. Connect point-of-sale (POS) systems and more to streamline your workflow. Build powerful connections between our products and your apps now to optimize workflows and increase efficiency.

Nano AI sensor technical specifications and mounting diagram
V-Count people counting sensors product lineup

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Frequently Asked Questions

Everything you need to know about growing traffic, sales and efficiency with V-Count.

How can I increase foot traffic to my store?
Start by measuring how many people pass by versus how many actually come in — that capture rate tells you whether the problem is visibility or what happens at the door. V-Count's AI sensors count passers-by and entries with up to 99% accuracy, so you can test signage, displays, promotions and opening hours and keep only what genuinely pulls visitors in.
How do I increase sales at my store without spending more on marketing?
More sales usually come from converting the visitors you already get, not from buying more traffic. By comparing visitor counts to transactions you get a conversion rate, and small lifts in conversion beat expensive ad spend. V-Count's BoostBI dashboard shows footfall, conversion and peak hours together so you can fix the real bottleneck.
How can I reduce operating costs at my store?
Most avoidable cost comes from staffing, energy and cleaning running on fixed schedules instead of real demand. When you know exactly how many visitors are present by hour, you can align labour, lighting, HVAC and cleaning to actual occupancy. V-Count's anonymous counting and VCARE occupancy data make that possible without guesswork.
How many people actually visit my store?
Manual clickers and till counts miss browsers and undercount badly. V-Count ceiling sensors count every entry and exit anonymously with up to 99% accuracy and automatically exclude staff, so the visitor number in your BoostBI dashboard is the real one you can plan and budget around.
What are my store's busiest hours and days?
Guessing peak times leads to long queues at rush and idle staff when it's quiet. Hourly and daily footfall data reveals your true power hours. V-Count plots this automatically in BoostBI so you can schedule staff, deliveries and promotions around when visitors are actually there.
What is a good conversion rate for my store, and how do I improve it?
Conversion rate is sales divided by visitors, and you can't improve what you don't measure — yet most stores never measure traffic at all. Once V-Count counts your visitors accurately, BoostBI calculates conversion automatically so you can benchmark sites and test what lifts it.
How do I know if my marketing and promotions actually bring people into my store?
Track footfall before, during and after each campaign — a working promotion shows a clear lift in visitors in that window. V-Count ties marketing spend to real visits and conversion by location, so you can reinvest in what works and cut what doesn't.
How many staff does my store need, and when?
Staffing to a flat rota wastes money off-peak and hurts service at peak. Matching your staff-to-visitor ratio to real hourly traffic fixes both. V-Count's BoostBI shows visitor curves and can send real-time alerts so managers add cover exactly when visitors arrive.
How do I cut waiting times and queues at my store?
Queues form when staffing doesn't match arrivals, and they quietly cost you sales and satisfaction. By tracking arrivals and occupancy in real time you can open desks or tills before a line builds. V-Count queue and occupancy data trigger alerts the moment a threshold is crossed.
How do I forecast busy and quiet periods at my store?
Reliable forecasting needs a clean history of who came and when. V-Count records every visit anonymously, so BoostBI can show seasonal and weekly patterns and help you forecast demand to plan staffing, stock and opening hours with confidence.
How can a physical store get the same analytics that online stores have?
Websites measure every visitor, bounce and conversion; most physical sites measure almost nothing. V-Count closes that gap by counting visitors anonymously and turning it into e-commerce-style dashboards in BoostBI, so you can manage a physical location with the same rigour as an online one.
What is footfall, and why does it matter for my store?
Footfall is simply the number of people who enter your store, measured accurately and continuously. It matters because it is the denominator for almost every decision — conversion, staffing, rent, marketing ROI — and V-Count measures it anonymously with up to 99% accuracy so the rest of your numbers finally make sense.
What is the Nano Prime people counter best for?
The Nano Prime is a premium Active Stereo Vision counter for businesses that want top-tier counting accuracy and advanced behaviour analytics from a single, discreet ceiling sensor.
How accurate is the Nano Prime?
Active Stereo Vision and AI target tracking deliver up to 99% counting accuracy and up to 90% accuracy on staff exclusion.
Does the Nano Prime protect visitor privacy?
Yes. It processes 3D depth on-device and records no faces or personal data, so it is fully anonymous and GDPR-compliant.
Can the Nano Prime count in low light or darkness?
Yes. With night vision it counts accurately in complete darkness as well as daylight.
What add-on insights can it provide?
On the same sensor you can enable real-time occupancy (VCARE), staff exclusion, group counting, child/adult differentiation, anonymous demographics and heatmaps.
Does the Nano Prime integrate with BoostBI and other systems?
Yes. All data flows into BoostBI and can be imported or exported via API to POS, CRM and BMS.
How much does V-Count cost, and what is the ROI?
Pricing depends on how many sensors your site needs (driven by ceiling height, entrance width and number of doors). Most customers justify it quickly through better conversion, right-sized staffing and lower energy cost — request a demo for a tailored quote and payback estimate.
How hard is V-Count to install, and who already uses it?
Sensors mount on the ceiling at entrances and connect to the cloud, so installation is quick and low-disruption; V-Count's team advises on sensor count from your floor plan and supports installation worldwide. V-Count serves 600+ customers in 130+ countries, including 11 Fortune 500 companies.