Increase efficiency of your areas, by measuring the actual potential and performance of your entrances, hallways and key spaces.
Shopping Malls draw vast numbers of visitor traffic; mostly because of the extensive shopping opportunities they provide, but also for their entertainment value. Each shopping mall visitor follows a specific path based on their shopping goals and impulse created by the layout of the mall.
Mall managers have the power to shape each visitor’s journey, as long as they have the necessary intelligence about their behavioural triggers.Moreover, they can reach optimum efficiency within their malls, by measuring their visitor traffic in each space, setting the rents of these spaces accordingly, and justifying the value to their tenants.
People Counting Benefits for Shopping Malls:
Heatmap Benefits for Shopping Malls: