customer staff ratio

Increase Sales & Customer Satisfaction With Staff Exclusion

January 14, 2022
Measuring footfall traffic numbers for brick and mortar businesses is one of the most fundamental metrics to consider when measuring business success. However, visitor traffic numbers can be easily distorted when staff members are included in the count, resulting in...

Reasons to Use People Counters in Retail & Shopping Malls

Today, physical retailers and shopping malls remain vital drivers for sales, and more physical stores are leveraging technological solutions to optimize operations, improve customer satisfaction, and boost profitability.  Customer counters and retail data analytics platforms provide a wealth of information...

How to Measure Foot Traffic?

January 5, 2022
Foot traffic is considered a key factor for running any successful brick-and-mortar business. The more customers visit your store, the higher your chances of making a sale. Finding ways to understand and boost foot traffic to your physical store is...
retail foot traffic

The Best Retail Analytics Technologies to Analyze Foot Traffic in 2022

December 10, 2021
As we bid farewell to 2021, we reflect on the challenges and lessons this year has brought. The coronavirus pandemic has dramatically impacted people’s lives across the globe, challenging businesses in all industries, including retail. As retailers and brands look...
retail holiday

How to Increase Retail Success in the 2021 Holiday Season?

December 3, 2021
As we look forward to the 2021 holiday season, facility managers and retailers alike need to be ready and adjust to a changing retail landscape. Especially as the pandemic continues to impact us, the 2021 holiday shopping season could be...
retail conversion rate

How to Measure and Improve Retail Conversion Rate

November 26, 2021
We always hear the term conversion rate and the importance of conversion rate optimization, but what is conversion rate in retail, why is it important, and how can you measure and improve it? What is conversion rate in retail stores?...

People Counting Technologies: A Comprehensive Guide

November 19, 2021
The need for reliable and accurate people counting technologies for physical businesses is now more critical than ever. In retail, for example, various technological solutions are implemented to ensure that stores’ operations run as smoothly and efficiently as possible. The...

How to Improve Public Restrooms with People Counter Solutions

Public restrooms are considered one of the highest traffic areas for businesses like shopping malls, restaurants, supermarkets, gas stations, or office buildings. Typically, restrooms are small in size and can get crowded very quickly, making it impossible for social distancing...

Benefits of People Counters for Gyms

November 5, 2021
As the COVID-19 pandemic took the world by storm, gyms, fitness & health clubs, and boutique studios went into complete shutdown. Independent clubs and smaller chains were hit the hardest, and some large chains have also suffered. Studios and gyms...

Customer Behavior Analytics: 5 Technologies to Track Customer Behavior

When someone visits a retail store, there is a 20-30% chance of making a purchase. If your store has the items they want, the chances of buying improve. If the store layout is simple enough for the visitor to find...

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