How Digital Drands can Leverage Pop Up Stores to Apprehend Customer Interaction

It is said that true consumer loyalty happens when the individuals feel empowered, noticed and appreciated. According to Julie Wittes Shlack and Ed Chao, the co-authors of Head vs. Heart. “Emotions drive behavior; loyalty is generated when a brand makes…


How to Increase Sales With Optimized In-Store Selling Techniques

According to a study conducted by Timetrade, 85% of customers actually purchase more than they intend without knowing exactly what they want initially. Having an optimized selling technique can be a retail store’s most successful strategy. Once a visitor enters…


People Counter And Employee Performance Management

The retail business has always been one of the most dynamic and fast moving sectors. Because of the industry’s high turnover rates, retail managers are constantly faced with human resource decisions on hiring, transfers and placement of retail staff. In…


Adopting People Counting Technology in Airports

We often arrive at the airport in a hurry, stressed out and anxious to board. These emotions are then amplified when we face never-ending lines in a disorganized setting. Plain and simple, we don’t like waiting. According to this year’s…


Queue Optimization in Supermarkets

Does Long Line Equal Long Queues When asked about why consumers buy at their favorite supermarkets, many will initially respond with the retailer stocking the product they seek or is conveniently located. However, a study from Bain and Co. depict…


People Counters: The Casino Business

Due to economical challenges, casinos and the gaming industry worldwide have been seeing a slump in performance and revenue during recent years. In order to counteract this phenomenon, casinos need to increase internal effectivity to manage sustainable growth. Understanding the…


How to leverage in-store performance to compete with digital retailers

In e-commerce, the process to track the consumer footprints are fairly straightforward as every touchpoint is traceable. Take a step back into the traditional brick and mortar store, more anonymity remains with the browsing and purchase behavior. Interaction with merchandise…


6 Game Changing Rules That Defines The Future Of Retail


 The retail market has always been defined as one of the most dynamic industries. This fast paced environment is going through a perspective change driven by digitalization which has altered how the consumers react with brands. Innovations such as people…


V-Count Attends Retail Business Technology Expo 2017 In London


V-Count will attend and exhibit its whole solutions portfolio at the biggest annual event for retail and hospitality in Europe, Retail Business Technology Expo 2017, between the dates of May 7 and 8.   RBTE is a must visit event…


Could your people counter be the building block of your business in festive seasons?

  It comes as no surprise that retailers generate approximately 25% of their annual revenue in holiday seasons. Even though November and December are the months when they put the cherry on top, festive days are spread throughout the year….

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