Exploring options beyond ShopperTrak?
then its time to meet
V-Count
World's 1# provider of AI-powered, privacy-assured
People Counting Sensors and Retail Analytics solutions
V-Count and Shoppertrak Comparison
| Skill Sets | V-Count | ShopperTrak |
|---|---|---|
| Effective Counting Accuracy (Night + Day) | 99% | <96% |
| POE Support | Yes | Yes |
| API Support | Yes | Yes |
| Gender Recognition and People Counting in One Sensor | Yes | No |
| Age Recognition and People Counting in One Sensor | Yes | No |
| Queue Management | Yes | No |
| Comprehensive Heatmap and In-Store Analytics | Yes | No |
| NightVision (Counting in 0 Lux darkness) | Yes | No |
| Operating Temperature Range Celcius Degree | -25 +75 | 0 +50 |
| Wi-Fi Connection up to 40m | Yes | No |
| Eco-Friendly USB-C powering | Yes | No |
| Passenger Counting | Yes | No |
| Advanced Mobile Visitor Analytics App | Yes | No |
| Plug & Play Installation From Mobile App | Yes | No |
| Software Platform Supporting Competitor Sensors | Yes | No | Software Based Recommendations on Mobile APP | Yes | No |
Significant Factors Worth Considering
All-in-one Sensor with Age & Gender Recognition & People Counting
Contrary to ShopperTrak, V-Count provides age and gender recognition , staff exclusion and people counting capabilities in an all-in-one sensor, contributing to a more detailed and comprehensive understanding of customer behavior for businesses.
Darkness Performance
V-Count delivers 99% accuracy even in complete darkness of 0 lux illumination. However Shoppertrak sensors needs a minimum of 100lux to operate so cannot count in complete darkness. Darkness situation is a common situation in many commercial environments during off-hours.
Plug & Play
V-Count’s Nano series stands out with true plug & play experience enabled by wifi connection and mobile app. This feature facilitates ease of use and offers a seamless integration for users. V-Count customer can choose to receive installation from V-Count partners or can do self install due to plug&play design. Shoppertrak doesn’t have a plug & play offering.
Innovations
V-Count, delivers a full analytics suite with in-store analytics, demographic analysis, queue management in a all-in-one sensor. Shoppertrak sensors stand limited in various specs compared to V-Count sensors in operation height, operation temperature, accuracy and minimum lighting conditions.
***Disclaimer: The information here has been prepared based on public internet information and information received from many customers who switched from Shoppertrak to V-Count.
Why V-Count?
True Innovator, Globally Available, Chosen by the Best
Serving over 600 customers, including 11 Fortune 500 companies, we lead in market share and technology performance. Our AI-driven solutions, developed entirely in-house, deliver precise, GDPR-compliant analytics, including unique gender and age recognition features. Our BoostBI dashboard boosts conversions and reduces costs, supporting multinational clients in 128 countries. With transparent pricing and top customer satisfaction, V-Count continues to set the standard in people counting technology.
V-Count is proud to be recognized as the industry leader in people counting and analytics, according to the latest report by Infinity Business Insight. Our innovative and accurate solutions have placed us at the forefront of the market.
The report highlights V-Count’s leadership in key metrics such as market share and technology performance. Businesses worldwide trust our advanced solutions for precise, reliable insights to optimize operations and enhance customer experiences.
Key Market Players Performance
use of AI and deep learning algorithms, ensuring that their solutions remain at the forefront of technological advancements.
The company’s strong global presence, with installations in over 120 countries, reinforces its market dominance by providing reliable and scalable solutions that meet the varied demands of different environments.
Market Competition Scenario Analysis, By Company
This image shows companies in the shopper counting technology market. Competitors are mapped based on key performance indicators including:
Range of Product/Service Offering
• Global Market Share
• Recent and Forecast Growth
• Years of Operations
• Technological and Financial Competence
Company Benchmarking
Already Have Shoppertrak Sensors?
No Problem.
V-Count BoostBI dashboard and mobile app fully supports Shoppertrak sensors so you can seamlessly upgrade to V-Count service quality without any new hardware investment.Within hours, you can start using V-Count system.
Frequently Asked Questions
Our state-of-art 3D active stereo vision technology and AI-based target tracking can deliver up to 99% counting accuracy. It processes the combined images and creates depth maps to provide accurate and reliable counting.
V-Count sensor is installed with an angle to view the visitors’ faces. Visitor face data is processed anonymously to generate Age and Gender information with a machine learning algorithm and AI-on-Chip technology. According to face positions, the solution can provide attention time and impression counts.
V-Count demographic analysis solution is GDPR compliant. It does not capture people’s faces or expressions, as the counting is based on people’s body shapes.
You can see the following metrics on the demographic analysis solution dashboard: Male/Female Traffic Percentage, Top Group Percentage, Male/Female Average Attention Time, Top Attention Time, Street Traffic, Impression Count, Male/Female Average Attention Time, Age Distribution, and Average Attention Time with Age Distribution.
Night vision feature ensures accurate counting even in low-light conditions or at night. This capability is particularly valuable for businesses that operate during extended hours, providing comprehensive data throughout the day.
V-Count sensor is installed in specific zones to measure visitor interest by providing traffic, dwell-time, heatmap and visitor flow metrics per zone. The data is then sent to the V-Count BoostBI platform as easy-to-understand reports.