Posts Tagged "Retail Analytics"

Consumer-Centered Retailing Beyond The Pandemic: Why It Matters

COVID-19 altered the way customers shop, and the way retailers do business now and in the future. Retailers are responding to changing consumer behavior and demand with more urgency in the wake of COVID-19. From operations and staffing to marketing…

5 Retail Aspects to Optimize With Visitor Traffic Data

Visitor traffic data gathered from retail stores and shopping malls enables the retail sector to operate more efficiently and effectively across its various functions. How should retailers and shopping centers be using this valuable business intelligence data? And what can…

Retail Space Planning: 5 Tips to Do It Right

In the realm of physical retail, COVID-19 has transformed the ways in which people browse and shop for products. Due to this change, physical retail stores need to adapt to the new and ever-changing behaviors and habits of shoppers. As…

Customer Counting: How To Analyze Retail Store Traffic

Retail stores receive millions of visitors every year. The primary objective of a store is to attract visitors and make sales. However, this constant stream of traffic can be leveraged to create an alternate source of value for retailers. You...

The Top 6 Technologies for Brick & Mortar Success in 2021

As we bid farewell to 2020, we reflect on the challenges and lessons this year has brought. The coronavirus pandemic has dramatically impacted people’s lives across the globe, challenging businesses in all industries, including retail. As retailers and brands look…

Social Distancing in Time for Christmas Demand – Can Technology Help?

As non-essential shops ease on lockdowns and reopen in time for the festive season, social distancing and long queues may cause issues for retailers. With V-Count’s people counting solutions and advanced technologies, retailers can gear up for the imminent Christmas…

5 Ways Retailers Can Optimize Customer Journey & Boost Conversions

Customer journey analytics refers to the metrics that track the customer’s buying process within a retail store. From the moment before a potential customer enters a retail location to the moment they walk out of it, they interact with different…

Conversion Rate Optimization: Why It’s Important for Physical Retail

October 12, 2020
amalmoursi

If you ask any business if they use analytics to optimize website performance, the answer will most likely be “of course!”. Companies understand that operating a website without proper analytics tools is useless. So why not use in-store analytics for…

Why Building An Omnichannel Retail Strategy Is Essential For Your Brand

The COVID-19 pandemic has changed retail in a way that has brought to light just how important having an omnichannel strategy is for a retail business. Retail businesses, in particular, should consider raising their awareness of the changes to consumer…

How COVID-19 Created New Retail Trends

As we all come out of hiding post-quarantine and find our way back to what has become the new normal, retailers continue their swift response to the changing market and consumer needs with the help of people counters and in-store…


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