The world is going back to its normal state, but the coronavirus pandemic will have lingering effects over the next few years and the retail industry will continue to bear the brunt of it. The holiday season is a great opportunity to drive more sales and maximize your revenue, but if you ignore the changes…
Running a retail business is rarely an easy task, if ever. As a business owner or a store manager, you’ll face countless challenges, and turning your business into a successful one usually requires time, effort and commitment. However, a number of these challenges can be eliminated by investing in the right tools and systems. You…
Covid-19 changed the retail landscape dramatically. Store owners are left wondering how to position their enterprises for success in the ever-changing market. It’s nearly impossible to perfectly predict the future, but there are some common practices and modern tools you can take advantage of to accurately predict what awaits you in the near future. Retail…
The Covid-19 pandemic has changed consumer behavior in a number of ways, and as a result, small to medium-sized enterprises (SMEs) became more resilient in the post-pandemic era and a lot more technology-friendly. These enterprises are more vulnerable to unexpected changes compared to larger corporations, but they’re also more flexible and responsive; leveraging innovative technologies…
Occupancy restrictions have been a critical component of government mandates meant to prevent the spread of COVID-19 in commercial establishments. Depending on the country and city, some venues restrict occupancy to either 10%, 30%, or 50% of maximum capacity; others specify only a certain number of people allowed to be in a facility at one…
As with any other business, gyms and fitness centers aim to increase profits and decrease expenses. Many businesses use conversion rates to measure success, but a fitness center’s visitors already paid money for a gym membership. As a decision-maker for a gym, you have to find alternate ways to collect and use data to your…
There’s no arguing that long queues suck. Nobody likes to wait in line, and there’s something that’s rarely discussed about queues — their huge cost. Research by Adyen found that long queues are among the chief contributors to lost store revenue, costing retailers up to £12 billion each year in sales losses. In this article,…
Measuring footfall traffic numbers for brick and mortar businesses is one of the most fundamental metrics to consider when measuring business success. However, visitor traffic numbers can be easily distorted when staff members are included in the count, resulting in inaccurate conversion rates. Accurate and pure people counting data is essential to understanding the number…
Today, physical retailers and shopping malls remain vital drivers for sales, and more physical stores are leveraging technological solutions to optimize operations, improve customer satisfaction, and boost profitability. Customer counters and retail data analytics platforms provide a wealth of information to improve various aspects of your physical space. Understanding footfall visitor traffic in your retail…
Retailers have been analyzing customer behavior and shopping trends for years, even when the technology to do so effectively didn’t exist. From short surveys that sought to understand what customers liked to manual people counting devices that measured foot traffic in retail, store managers have always recognized the importance of foot traffic analysis. Thankfully, technological…
