[vc_row][vc_column width=”2/3″] V-Count is an award-winning tech company delivering industry-leading visitor analytics solutions with its cutting-edge Ultima Series sensors and cloud-powered online dashboard dubbed Business Intelligence Platform (BIP). Unlike other people counting entities on the market, V-Count develops both the hardware and software in-house, meaning both technologies are always in perfect sync and work in…

[vc_row][vc_column width=”2/3″] Online betting has come a long way and for some bettors, it’s more convenient to place wagers online. Having said that, there are millions and millions of people who prefer betting in person via bookmakers. Most of these people seek out the perfect bookmaker for their specific needs and once they find the…

[vc_row][vc_column width=”2/3″] Hotels and hostels must build a strong reputation by offering a great guest experience and outstanding customer communication. Delivering a top-notch customer experience will help you grow your brand and it will help you create more successful marketing campaigns to convince more visitors to come. The word travels fast among friends and even…

[vc_row][vc_column width=”2/3″] In the digital age, tracking visitors to a website or mobile app is easy. Brands operating in the digital world have more than enough tools to understand who their visitors are and what they want based on demographics, user journeys, and more. Digital analytics tools provide precise information about visitors and give businesses…

[vc_row][vc_column width=”2/3″] Accurate and reliable visitor data can transform a company’s success if used meaningfully. The very same thing applies to trade fairs, exhibitions, and expos; if anything these events rely on healthy people traffic data more than most regular retailers. People counting technologies and solutions have come a long way. Data science is more…

[vc_row][vc_column width=”2/3″] Advertising is a powerful tool to draw attention to your brand or to a specific product you provide, but it used to be nearly impossible for a small to medium-sized business to find the right advertising space for promotions. However, trends throughout the years have reshaped the way businesses and advertisers communicate a…

[vc_row][vc_column width=”2/3″] Accurate and reliable information lies at the heart of data-driven decision-making, there’s no other way around it. Even a 5 to 10% deviation can ruin your well-prepared and long time in the making marketing campaigns. Why make an expensive campaign riskier than it needs to be or miss out on great sales opportunities? …

[vc_row][vc_column width=”2/3″] Retail sales in shopping malls across the world are expected to grow according to Reuters, Economic Times, Trading Economics, and a number of other reliable research companies and data providers. The US retail sales saw significant growth recently and the same applies at varying levels to other larger markets across Europe and Asia…

[vc_row][vc_column width=”2/3″] There’s no reason to beat around the bush, the world is swiftly changing to cloud-based software solutions, and you are either a part of this change —unless you’re running a business that needs on-premises software explicitly— or considering switching as well. As the software market has evolved over the last decade, a trend…

[vc_row][vc_column width=”2/3″] Most digital store owners are quite familiar with zone-based user tracking solutions. Google Analytics alone can provide valuable and actionable insights per user and per a number of demographics. However, there are digital tools that provide even more insight at a page level, showing you the user journey across specific web pages, helping…