Discover our latest articles on people counting, retail analytics, and commerce trends.
How airports measure queue wait time, throughput, occupancy, flow and retail capture rate with passenger counting analytics — the metrics, the sensor requirements, and how terminal analytics differs from vehicle APC.
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V-Count is an award-winning tech company delivering industry-leading visitor analytics solutions with its cutting-edge Ultima Series sensors and cloud-powered online dashboard dubbed…
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Online betting has come a long way and for some bettors, it’s more convenient to place wagers online. Having said that, there…
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Hotels and hostels must build a strong reputation by offering a great guest experience and outstanding customer communication. Delivering a top-notch customer…
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In the digital age, tracking visitors to a website or mobile app is easy. Brands operating in the digital world have more…
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Accurate and reliable visitor data can transform a company’s success if used meaningfully. The very same thing applies to trade fairs, exhibitions,…
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Advertising is a powerful tool to draw attention to your brand or to a specific product you provide, but it used to…
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Retail sales in shopping malls across the world are expected to grow according to Reuters, Economic Times, Trading Economics, and a number…
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There’s no reason to beat around the bush, the world is swiftly changing to cloud-based software solutions, and you are either a…
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Most digital store owners are quite familiar with zone-based user tracking solutions. Google Analytics alone can provide valuable and actionable insights per…
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The home goods industry is one of the largest markets a country's economy depends on and the industry continues to grow despite…
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Like other business owners, you have a lot on your plate. Between managing inventory, marketing your products or services, and dealing with…
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Complete guide: This article covers one part of the topic. For the full reference — metrics, comparisons and how to choose —…
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Global energy consumption levels continue to rise, and in this case, an upward trend isn’t what the human population should be looking…
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Exercising and working out aren’t only beneficial for physical fitness, but also for mental health. While some people have what’s necessary at…
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What is a museum? The definition of a museum used to be simpler. The word museum referred to a physical space (usually…
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If you’re like most retail business owners, you understand the importance of always being on the lookout for new opportunities to grow…
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The world is going back to its normal state, but the coronavirus pandemic will have lingering effects over the next few years…
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Running a retail business is rarely an easy task, if ever. As a business owner or a store manager, you’ll face countless…
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Covid-19 changed the retail landscape dramatically. Store owners are left wondering how to position their enterprises for success in the ever-changing market.…
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The Covid-19 pandemic has changed consumer behavior in a number of ways, and as a result, small to medium-sized enterprises (SMEs) became…
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Occupancy restrictions have been a critical component of government mandates meant to prevent the spread of COVID-19 in commercial establishments. Depending on…
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As with any other business, gyms and fitness centers aim to increase profits and decrease expenses. Many businesses use conversion rates to…
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Complete guide: This article covers one part of the topic. For the full reference — metrics, comparisons and how to choose —…
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Measuring footfall traffic numbers for brick and mortar businesses is one of the most fundamental metrics to consider when measuring business success.…
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Today, physical retailers and shopping malls remain vital drivers for sales, and more physical stores are leveraging technological solutions to optimize operations,…
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Retailers have been analyzing customer behavior and shopping trends for years, even when the technology to do so effectively didn’t exist. From…
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Public restrooms are considered one of the highest traffic areas for businesses like shopping malls, restaurants, supermarkets, gas stations, or office buildings.…
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When someone visits a retail store, there is a 20-30% chance of making a purchase. If your store has the items they…
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Men and women have different shopping preferences, and different strategies are needed to attract them into your store. Even among genders, age…
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