For a few years after the emergence of e-commerce stores, brick-and-mortar retailers struggled to keep up with the changing landscape. They were losing millions of customers to these online stores and they could not keep up. Some of the biggest and most-popular retail companies in the world had to close up branches, and the physical…
In the past, businesses had a difficult time predicting what their customers would like. Decisions like which products to list and which store layout customers found most convenient were made through a combination of trial and error and constantly asking customers their preferences. Therefore, implementing changes in a bid to make their services more customer-friendly…
We had a very busy April and May has started busier than ever, leading the way to an active June. V-Count’s booth has been visited by many retailers during Seamless Retail Middle East in Dubai. We were one of the busiest of more than 350 exhibitors and have introduced our new MAG (Mood, Age, Gender)…
Have you ever noticed stores in your neighbourhood that are always crowded, close down because of low profitability? Drawing traffic to your store is absolutely critical for the success of your business. However, real scalable success occurs when the visitor traffic is turned into actual conversions. There is a breakthrough technology to make sure the…
Marshall Retail Group has started using V-Count retail analytics products in their stores. The retailer is the one of the largest in North America, operating 160+ stores in casino, resort and airport industries, with many different brands such as Swarovski, Tumi, Misura and Kiehl’s. Marshall Retail Group is onboarding V-Count analytics products starting from February…
Access to valuable data such as data provided by people counting systems is undoubtedly priceless for every business, but it can as well be futile if this data is not reported and analyzed carefully. In order to have a positive impact on business, professionals need to have access to advanced, easy to use reports that…
In events and exhibitions, the number of people attending is of utmost value. After all, you have a potential return in mind when you organize an event or an exhibition -it could be generating leads, making money or enhancing brand image through PR activities. The only way organizers obtain the return they have in mind…
Our established network in the city and Dubai’s strategic location and dynamic, tech-savvy market makes it the ideal location for V-Count‘s new offices. This move is part of company’s continuous effort to expand its presence, and respond to the growing demand for advanced people counting solutions and retail analytics. The new offices are located at…
Over the years Omni-channel, Big Data, Mobile First and many other retail trends had their fair share in the spotlight. Retailers have implemented new strategies to stay relevant for their customers. They tirelessly invested in finding more about their customers and what shapes their buying decisions, so they gathered as much data as they can.…
In the present day marketplace, slowing revenue growth is evident in almost every sector, especially within the retail industry. With internal and external factors constantly influencing sales, retailers need to re-think their growth strategy as long-term and sustainable. Based on a study conducted by Harvard Business Review earlier this year, the analysis showed that “less…
